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BANNER EXCHANGES--TERMS AND CONDITIONS

The most important role of a banner exchange when you need free traffic to your web site desperately, is to help you exchange traffic with other websites. You can find on the internet a large number of banner exchange programs that offer free exchange of traffic between various websites and you also can get signed up with one of them to receive free website traffic. But some of these exchanges put forward several terms and conditions that you have to accept before enrolling as a member of any one of them. Well, let us have a look at some important terms and conditions laid down by these exchanges.

Such banner exchanges accept only English sites. Your website as well as your banners should contain only English text. On very rare cases they might allow sites in some other languages, but it is at their own discretion.

Banner Farms are not allowed. They will not allow websites without original content to participate in their network because this will not look nice for the industrious webmasters who exhibit the banners prominently and also for the advertisers.

Some banner exchanges will not permit unsuitable contents and they ban websites with specific contents participating in the banner exchange program. They include sites containing pornography, nudity, adult materials like tobacco, those encouraging racism or illegal activities, sites with discussions or instructions on conducting illegal activities, those encouraging or using software or services designed to send unsolicited e-mail or any site that the banner exchange finds not suitable for displaying.

Any website that produces dis functional banners will be automatically rejected by the exchange, only working banners are considered. The exchange has also the right to ban sites for displaying banners of poor quality because it would generate a bad image to the banner exchange web and its members as well. The size of all banners should be 468x60 pixel and in .gif format.
These exchanges are very strict about banner location. The banner exchange banner is to be placed in a prominent space, not conflicting with the banner of a competitor’s banner exchange or concealed from view. This will improve the overall quality of the member sites of the exchange and every one’s banner gets located and shown in a prominent attractive space.

Regarding modification of banner code, you are allowed to change the page source in your code, but any attempt to modify the exchange’s special code will end in the termination of your account along with any credits you have earned.

If you are not satisfied you can cancel your membership at any time. The exchange also reserves the right to cancel your account at any time without prior notice for some appropriate reason.

Lastly, these banner exchanges do respect your privacy and will never sell, rent or disclose any identifiable personal details about their members to any third party. All the information given by you will be held with maximum care and safety.

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