AFFILIATE PROGRAMS AND BANNER EXCHANGES
There are some exciting means to promoting affiliate programs. Banner exchange is one such method that can be cost-effectively used to promote affiliate programs. Banner exchange is a type of internet barter that allows other site banner ads displayed on your site while your ads are shown on other websites. This banner exchange program has been both highly praised and criticized by online marketers.
However, if affiliate program is combined with banner exchanges you can raise your income and generate an alternate means to promote programs on your website. You use a banner exchange program for generating credits to get your own banners displayed on another site. Here, instead of using a banner to link back to your site to promote it, you can use an affiliate program’s banner and your unique URL for promoting the program on other banner exchange sites. The advantages provided by using affiliate programs along with banner exchanges are many. It enables you to make extra income from your existing visitor base and to increase potentially the number of banner displays you provide with the programs you want to promote. And also, you can silently promote programs without filling your website with additional banner ads and you can make contacts with more diverse visitors.
But remember, with most of the banner exchanges, the scope of your ads getting targeted is limited and many do not offer any kind of targeting either. In this situation, affiliate programs with a more general nature will appeal to a larger variety of persons on a larger variety of sites. Here the affiliate programs will produce better results.
Next, by placing banner exchange ads on your site, you are spoiling the chances of ad displays you could have utilized to promote affiliate programs, especially when the banner exchange ad has to be placed in spaces on your site where the traffic is not much, like the bottom spaces of long pages or on form submitting confirmation pages. Naturally, the other websites in the banner exchange might do the same.
So if you want to promote affiliate programs you have to join a banner exchange that offers you credits for referring new members to the exchange. Thus you can earn credits from the banners displayed on their sites as well as from those shown on your website.
Two banner exchanges, Link Buddies and Free Banners in particular work very well in this regard by encouraging referrals. They pay a small ‘upfront’ bonus and a reasonable percentage of the credits members you refer generate.
The affiliates are paid either on a cost per click or cost per sale basis.
Whenever a user clicks on the banner ad the affiliate is paid a pre-determined amount. In the cost per sale program, every time the affiliate generates a sale he/she either gets a flat fee or a percentage of the sale. Affiliates might also be paid on a cost per lead basis when a user does a particular action like registering with a website, filling out a survey etc. As affiliate program is a cost effective way to display banner ads online and only successful affiliates have to be paid, affiliate program is favored by majority of people.
However, if affiliate program is combined with banner exchanges you can raise your income and generate an alternate means to promote programs on your website. You use a banner exchange program for generating credits to get your own banners displayed on another site. Here, instead of using a banner to link back to your site to promote it, you can use an affiliate program’s banner and your unique URL for promoting the program on other banner exchange sites. The advantages provided by using affiliate programs along with banner exchanges are many. It enables you to make extra income from your existing visitor base and to increase potentially the number of banner displays you provide with the programs you want to promote. And also, you can silently promote programs without filling your website with additional banner ads and you can make contacts with more diverse visitors.
But remember, with most of the banner exchanges, the scope of your ads getting targeted is limited and many do not offer any kind of targeting either. In this situation, affiliate programs with a more general nature will appeal to a larger variety of persons on a larger variety of sites. Here the affiliate programs will produce better results.
Next, by placing banner exchange ads on your site, you are spoiling the chances of ad displays you could have utilized to promote affiliate programs, especially when the banner exchange ad has to be placed in spaces on your site where the traffic is not much, like the bottom spaces of long pages or on form submitting confirmation pages. Naturally, the other websites in the banner exchange might do the same.
So if you want to promote affiliate programs you have to join a banner exchange that offers you credits for referring new members to the exchange. Thus you can earn credits from the banners displayed on their sites as well as from those shown on your website.
Two banner exchanges, Link Buddies and Free Banners in particular work very well in this regard by encouraging referrals. They pay a small ‘upfront’ bonus and a reasonable percentage of the credits members you refer generate.
The affiliates are paid either on a cost per click or cost per sale basis.
Whenever a user clicks on the banner ad the affiliate is paid a pre-determined amount. In the cost per sale program, every time the affiliate generates a sale he/she either gets a flat fee or a percentage of the sale. Affiliates might also be paid on a cost per lead basis when a user does a particular action like registering with a website, filling out a survey etc. As affiliate program is a cost effective way to display banner ads online and only successful affiliates have to be paid, affiliate program is favored by majority of people.